Las actividades de promoción de ventas como medio de diferenciación de las marcas, los productos y los servicios / (Record no. 2827)
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000 -LEADER | |
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fixed length control field | 00828nam a2200241 u 4500 |
001 - CONTROL NUMBER | |
control field | 000009849 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20240710161507.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 171109s2005 xx r 000 0 spa d |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | UIA |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | T CD 1602 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Román Quirós, Jéssica |
245 14 - TITLE STATEMENT | |
Title | Las actividades de promoción de ventas como medio de diferenciación de las marcas, los productos y los servicios / |
Statement of responsibility, etc. | Jéssica Román Quirós. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | San José, C.R. : |
Name of publisher, distributor, etc. | J. Román, |
Date of publication, distribution, etc. | 2005. |
502 ## - DISSERTATION NOTE | |
Dissertation note | Tesis de Publicidad |
502 ## - DISSERTATION NOTE | |
Dissertation note | Bachillerato en Publicidad |
502 ## - DISSERTATION NOTE | |
Dissertation note | SOLO EN FORMATO DIGITAL |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | PUBLICIDAD |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | VENTAS |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | PROMOCIÓNES |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | PRODUCTOS DE MARCA |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | SERVICIOS |
710 1# - ADDED ENTRY--CORPORATE NAME | |
Corporate name or jurisdiction name as entry element | Universidad Internacional de las Américas |
Subordinate unit | Facultad de Ciencias Sociales |
Location of meeting | Escuela de Publicidad |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Dewey Decimal Classification | Biblioteca Sede Central San José | Biblioteca Sede Central San José | 30.07.2018 | T CD 1602 | 22352 | 30.07.2018 | 23.08.2022 | TFG en CD |