Percepción de los navegantes de Internet en Costa Rica sobre la efectividad en los mensajes publicitarios de www.acciontica.com. (Record no. 3801)
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000 -LEADER | |
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fixed length control field | 00823nam a2200241 u 4500 |
001 - CONTROL NUMBER | |
control field | 000010803 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20240710161541.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 180228s2006 xx r 000 0 spa d |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | UIA |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | TCD 2407 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Meléndez Lugo, Allan |
245 10 - TITLE STATEMENT | |
Title | Percepción de los navegantes de Internet en Costa Rica sobre la efectividad en los mensajes publicitarios de www.acciontica.com. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | San José, Costa Rica : |
Name of publisher, distributor, etc. | A. Meléndez, |
Date of publication, distribution, etc. | 2006. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 206 p. |
502 ## - DISSERTATION NOTE | |
Dissertation note | Licenciatura Publicidad |
502 ## - DISSERTATION NOTE | |
Dissertation note | Tesis Publicidad |
502 ## - DISSERTATION NOTE | |
Dissertation note | Tutora de forma Licda. Claudia Palma Campos |
502 ## - DISSERTATION NOTE | |
Dissertation note | Disponible solo en Digital |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | PUBLICIDAD |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | EFECTIVIDAD |
650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | MENSAJES PUBLICITARIOS |
710 2# - ADDED ENTRY--CORPORATE NAME | |
Corporate name or jurisdiction name as entry element | Universidad Internacional de las Américas |
Subordinate unit | Carrera de Publicidad |
Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|
Biblioteca Sede Central San José | Biblioteca Sede Central San José | 08.10.2019 | TCD 2407 | 023040 | 30.07.2018 | 30.07.2018 | TFG en CD |