Comunicación Integrada de Marketing (Record no. 6501)

MARC details
000 -LEADER
fixed length control field 00627nam a22002417a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240710161716.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 190729b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788416462933
040 ## - CATALOGING SOURCE
Transcribing agency UIA
041 ## - LANGUAGE CODE
Language code of original Español
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.835 E82c
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Estrella Ramón, Antonia María ;
-- Segovia López, Cristina
245 ## - TITLE STATEMENT
Title Comunicación Integrada de Marketing
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. España
Name of publisher, distributor, etc. ESIC
Date of publication, distribution, etc. 2016
300 ## - PHYSICAL DESCRIPTION
Other physical details 231 p.
Dimensions 24 cm.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element ADMINISTRACIÓN
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element COMUNICACIÓN
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element REDES SOCIALES
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element ANALÍTICA WEB
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Libro
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type Total renewals
    Dewey Decimal Classification     Biblioteca Sede Central San José Biblioteca Sede Central San José 29.07.2019 1 658.835 E82c 47929 14.12.2021 16.10.2021 29.07.2019 Libro  
    Dewey Decimal Classification     Biblioteca Sede Central San José Biblioteca Sede Central San José 01.08.2019 2 658.835 E82c 47913 16.05.2023 30.08.2021 01.08.2019 Libro 10
    Dewey Decimal Classification     Biblioteca Sede Central San José Biblioteca Sede Central San José 14.01.2020 2 658.835 E82c 47930 30.08.2023 16.05.2023 14.01.2020 Libro