Mercadotecnia (Record no. 9116)

MARC details
000 -LEADER
fixed length control field 00683nam a22002417a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240710161902.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220406b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9786075506685
040 ## - CATALOGING SOURCE
Transcribing agency UIA
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.878 SA233m
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Santesmases Mestre, Miguel; Sánchez Guzmán, Adriana del Carmen & Valderrey Villar, Francisco Javier
245 ## - TITLE STATEMENT
Title Mercadotecnia
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. México
Name of publisher, distributor, etc. Patria Educación
Date of publication, distribution, etc. 2021
300 ## - PHYSICAL DESCRIPTION
Other physical details 402 p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element INFORMÁTICA
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MERCADOTECNIA
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element HISTORIA DE LA MERCADOTECNIA
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MICROAMBIENTES
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MERCADO
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element COMPORTAMIENTO DEL CONSUMIDOR
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Libro
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Biblioteca Sede Central San José Biblioteca Sede Central San José 06.04.2022   658.878 SA233m 50696 06.04.2022 06.04.2022 Libro