La imagen de marca de los países (Record no. 9409)

MARC details
000 -LEADER
fixed length control field 00672nam a22002537a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240710161915.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 221213b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788476158203
040 ## - CATALOGING SOURCE
Transcribing agency UIA
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.110 V215i
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Valls, Josep-Francesc
245 ## - TITLE STATEMENT
Title La imagen de marca de los países
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Madrid, España
Name of publisher, distributor, etc. McGraw Hill Interamericana
Date of publication, distribution, etc. 1992
300 ## - PHYSICAL DESCRIPTION
Extent 267 p.
Other physical details il.
490 ## - SERIES STATEMENT
Series statement McGraw Hill de Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element IMAGEN
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARCAS
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element RELACIÓN COMUNICATIVA
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element EXPERIENCIAS DE IMP
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element ACCIÓN COMUNICATIVA
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Libro
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Biblioteca Sede Central San José Biblioteca Sede Central San José 13.12.2022   659.110 V215i 7349 13.12.2022 13.12.2022 Libro