000 | 00530nam a22002297a 4500 | ||
---|---|---|---|
003 | OSt | ||
005 | 20240710161856.0 | ||
008 | 220223b ||||| |||| 00| 0 eng d | ||
020 | _a9781456260972 | ||
040 | _cUIAN | ||
082 | _a658.8 K39m13 | ||
100 |
_aKerin, Roger y _aHartley, Steven |
||
245 | _aMarketing | ||
250 | _a13 ed. | ||
260 |
_aMéxico _bMcGrawHill _c2018 |
||
300 | _b670 p. | ||
650 | _aMARKETING | ||
650 | _aADMINISTRACIÓN | ||
650 | _aCONSUMIDOR | ||
650 | _aRED SOCIAL | ||
942 |
_2ddc _cBK |
||
999 |
_c8943 _d8943 |