MARC details
| 000 -LEADER |
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| fixed length control field |
01240nam a22003257a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20240710161631.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
200108b ||||| |||| 00| 0 eng d |
| 040 ## - CATALOGING SOURCE |
|---|
| Transcribing agency |
UIA |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
Bach-PUBL-19001 |
| 100 ## - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Mora Marín, Zaitel Stephanie |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Identificación del nivel de accesibilidad de los mensajes publicitarios en las producciones audiovisuales de las campañas: “Ponele fruta a la Vida” de Tropical, “Bolsillos en conflicto” de Musmanni y “Más que agua” de Cristal, para la comunidad sorda, en San José, III cuatrimestre 2019. |
| Remainder of title |
TFG de Publicidad |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
San José, C.R. |
| Name of publisher, distributor, etc. |
Universidad Internacional de las Américas |
| Date of publication, distribution, etc. |
2019 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Other physical details |
264 p. |
| Dimensions |
CD |
| 502 ## - DISSERTATION NOTE |
|---|
| Dissertation note |
Bachillerato en Publicidad / III Cuatrimestre 2019 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
PUBLICIDAD |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
BACHILLERATO |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
MENSAJES PUBLICITARIOS |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
PRODUCCIONES AUDIOVISUALES |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
CAMPAÑAS |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
PONELE FRUTA A LA VIDA |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
TROPICAL |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
BOLSILLOS EN CONFLICTO |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
MUSMANNI |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
MÁS QUE AGUA |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
CRISTAL |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
COMUNIDAD SORDA |
| 700 ## - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Tutor: Lic. Asdrúbal Chinchilla Zamora |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
Dewey Decimal Classification |
| Koha item type |
TFG en CD |